«We all have a background in retail business: our guarantee to assure you the best of services.»
Paul De Micheli
A citizen of both France and Switzerland, graduate of HEC Lausanne, he gained experience in finance with Arthur Anderson and in retail for GrandOptical-Group. Director of the group's international division, then financial director of GrandOptical Belgium and Luxembourg. In 2003 he was promoted to director general of GrandOptical Switzerland. In this position he built up their chain of AAA-locations.
Since 2007 Director of Retail Factory SA.